a Trusted Name in Prince George Real Estate
July 30th, 2010 
Dean Birks
REALTOR®

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In Prince George Real Estate occasionally, one can see "For Sale By Owner" signs, and some owners think that selling their own home will not only save them money, but believe they have an advantage over the sellers that have their home listed by a reputable Realtor©.  Before you decide to take on this very important and legally complicated process...remember not even most Real Estate Lawyer's recommend selling your own home yourself in today's market. Here are a few of the reasons why:

BEFORE WE START:
 Let's imagine a family which was not selling thier home, one day received a call from a total stranger while they were eating dinner and asked if they could come and look through their home, look in their closets, look in their bedrooms, look in their basement, look in their yard and garage? Obviously they would say no as that would be a ridiculous request. Imagine a total stranger that they don't know wants to roam through their home. Well then why would someone wanting to sell their home on thier own now be prepared to do just that? Professional REALTORS pre-qualify and know the buyers as well they accompany the buyer while viewing the home.

1. You are limiting your exposure to potential buyers (less than 10% of what a good real estate broker will generate) which theoretically means your home will take ten to fifteen times longer to sell on the market.

2. The longer a home is on the market the lower the selling price is. Why? Because most buyers think that if the home has not sold after this long...there must be something wrong with the home.

3. The selling/buying process begins AFTER the buyer leaves your home. Most sellers think that all it takes is for someone to see their home, fall in love with the great decor... and the offer automatically will follow.  Remember that the buying process begins after they leave your home. If a real estate agent does not represent the buyer, and they are looking on their own...they usually leave the home and start to talk themselves out of the buying process. If the buyer is represented by a real estate professional Realtors© are trained on how to overcome buyers remorse--a very common occurrence.

4. Because of the limited exposure you will very likely end up with a lower selling price. Remember, in order to generate the highest price possible for your home... selling means exposure. You need the maximum exposure possible, to generate the highest price possible. Many times in todays market competeing offers on homes listed with a REALTOR get more than they were asking. This can only happen when you have a lot of pre-qualified buyers ready to purchase your home. Organized Real Estate can provide that.

5. Most buyers find it extremely awkward to negotiate or even to talk directly with sellers and therefore avoid FSBO properties.

6. Lack of negotiating experience and lack of pertinent information often will result in a lower selling price, or worse yet, a bungled contract and possible lawsuits.

7. The majority of qualified buyers are working with experienced real estate professionals.

8. Many serious buyers will pass by a FSBO home merely because they recognize that it is not in the real estate mainstream, this can some times make them wary.

9. As most local buyers now retain an experienced real estate sales person to represent them as their buyer-agency, you will probably be negotiating against an experienced professional.

10. Expected savings in broker's fees will also be greatly reduced if you offer a selling commission to entice real estate agents to bring potential buyers.

11. If you are planning to use a Lawyer to help you negotiate the offer, then your lawyer's fees will be considerably higher.

12. Only real estate agents have access to the up-to-date market information. News reports cannot approach the timeliness or specificity available to agents. Further, real estate agents are involved in home sales much more frequently than the average homeowner is. This familiarity leads to a degree of expertise that provides an edge on negotiating and successful selling.

13. You only pay the commission to the real estate broker, if they successfully sell your home at the price you are happy with.

14. Accepting an offer is one thing, ensuring a safe and successful closing is quite another. Real estate transactions usually always have problems on closing. At times, expecting the Buyers and Sellers Lawyer's to fight it out or resolve the problems, can sometimes mean the deal is lost. This is the time that your experienced real estate professional, can be the most important. Your Realtor© can act as a great mediator. Lawyers MUST act only on their client's instructions and are not paid to negotiate.

Here is a short presentation:


Dean Birks – Realtor Royal LePage Prince George ® www.DeanBirks.com or call (250) 612-1709 “Stress-Less” Real Estate Services Helping For Sale by Owners since 1992                      The most common objectives… Your Objectives 5 Considerations My Proposal 2) 4) 6) 8) To receive the highest market value for your home Within the least amount of time With a minimum of inconvenience to you To maintain control of the marketing and the sale process                       10) To save money on compensating a Realtor Three reasons I think I can help you reach your objectives…. 1) Home sellers have been employing Realtors for over 100 years for the job of selling their largest financial investment. Their home. 90% of For Sale by Owners eventually list with a professional real estate agent Real estate professionals statistically bring the sellers a higher market value offer in less amount of time Let me explain how these three factors can help you reach your objectives. Your Objectives 5 Considerations My Proposal 3) 5)                       Hiring a professional Realtor, Dean Birks allows you to meet your objectives for one of the five following considerations: 1) The difficulty of separating the lookers from the buyers. •Qualified in our offices prior to showings, not your living room •Provides convenience and security Your Objectives 5 Considerations My Proposal                       •Is that stranger wanting to view your home really a buyer or ??. I qualify and accompany all qualified buyers. Your Objectives 5 Considerations My Proposal 2) The longer it takes to sell your home, the more money that you risk losing. •Mortgage rates could go up                       •Market conditions could change •You might end up making payments on two homes Your Objectives 5 Considerations My Proposal 3) 3rd party negotiating saves time and money! A real estate professional like Dean Birks is: •A trained negotiator and                      facilitator •Not emotionally involved •Knowledgeable about your market values •Will represent your best interests through the entire process of selling your home Your Objectives 5 Considerations My Proposal 4) Serious buyers will only shop for sale by owners to find a bargain •The smallest selection of available properties in the marketplace are                       offered by for sale by owners •Retail vs. wholesale Your Objectives 5 Considerations My Proposal 5) The law of supply and demand •Professional Realtors like Dean Birks have access to the largest pool of potential buyers, the more buyers that know your home is for sale the better   the odds of one of them placing the same value on your property as do you and being willing to pay you your asking price. I understand your objectives and respect your choice to sell your property yourself… According to the 2004 National Association of Realtors Profile of Home Buyers and Sellers, the three most difficult tasks for the For Sale by Owner are: 3. Preparing or fixing up the home for                       sale 6. Getting the price right 8. Understanding and completing paperwork Your Objectives 5 Considerations My Proposal So, here’s my proposal.. Your Objectives 5 Consideration My Proposal I would like to offer some additional information to help you through the process of selling your home, in exchange I’d like to ask you to keep me in mind if you choose to work with a Realtor at a later date, when it comes to buying your                       next home, or if you know someone who requires the services of a real estate professional. Does that sound like a fair exchange to you? Call me at (250) 612-1709.

Wondering what your property in Prince George is worth and what I will do to sell your home?

Call Dean Birks at 250-612-1709 for a FREE HOME EVALUATTION!

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